Forget what you heard. Content marketing is far from dead.
…but it is changing. Consumers are savvy. They’re sick of the SEO-stuffed, low-value bull most brands are cranking out.
Let’s give them what they crave: Content and experiences that provide so much value, they can’t help but rave about you. And keep comin’ back for more.
Content marketing writing
Wondering where your competitors are getting that witty yet professional content that inspires readers to take key actions throughout the digital experience? Hint: everything you need is right here. I will create unique content for your marketing campaigns, reorganize and refresh your onsite content as needed, and help develop a roadmap for a digital experience that makes your ideal audience take action.
Content and brand strategy
Strategy is just a fancy term for organizing stuff; and I’m pretty damn good at it. When it comes to your content and brand, I will nerd out over the opportunity to identify your ideal audience, develop customer personas, define how they interact with your online presence, and even organize all that info into wireframes we can build upon.
Allow me to brag about some of the awesome people with whom I’ve had the opportunity to work...
Practice Tech SolutionsOverhauling WordPress site, developing and implementing content strategy, writing ebooks, and clarifying brand for this medical education startup
IntegrityLead digital projects; writing content for blogs, websites, and marketing campaigns; and developing website structure for clients at this digital agency
TenelevenCommunicating with clients, researching and writing copy, and structuring web pages for this digital agency
Evolution Personal TrainingIdeating, researching, writing, and publishing health and fitness articles for this independent personal trainer
Flagship Cruises and EventsResearching and writing copy and creating web page layouts for this family-owned cruise company
Camping for WomenDeveloping the outline and over 30 multi-page articles for this female-focused publication about rock climbing and mountaineering
Keys to Your ResignationEditing, designing, and laying out this 40-page self-help guide for a client in the inspirational speaking and writing field
Kay’s KeysSetting up webinars, creating and executing email marketing campaigns, designing branding material, writing and editing promotional copy and blogs for this inspirational brand
K.MILL ManagementManaging development and creating copy, structure, and design for this boutique marketing firm’s website
I couldn't ask for a better compliment than a referral from these awesome folks!
No lifeguard on duty. Dive into my brain at your own risk.
I don’t know if you’ve ever tried this whole writing-about-yourself thing, but I’ll be the first to tell you it’s tough!
I believe I was instilled with my strong work ethic by working-class parents who dropped me off at the neighborhood babysitter in the wee hours and didn’t come back ’til the work was done and the sun was set. I’m a proud St. Louis native, traditionally-trained journalist, and former editor, digital project manager, and marketing professional. I became what I like to call an “accidental freelancer” when I scratched my travel itch by quitting my full-time gig, selling most of my belongings, and moving into a 17-foot Winnebago to explore North America full time. I’m hopelessly obsessed with small-town thrift stores, among my favorite haunts are laundromats with WiFi, I live on mediocre slices from local pizza joints, and using my skills to help you simplify your life and improve your business is one of my greatest joys. Welcome to my world. I’m happy you’re here.
Turn your digital burdens into better business with a single click.
I kept this form simple because you have more important things to do than fill out superfluous info. Let me know what you need help with and I’ll get back to you quickly. Because, let’s be honest, I’m probably sitting in front of my computer right now.